Date: 25th April 2025
Author: BETTER FINANCE

In April 2025, BETTER FINANCE's advocacy efforts were prominently featured across leading European financial media outlets such as POLITICO, Ignites Europe (Financial Times) and Le Soir. Through its firm commitment to promoting fair treatment of individual investors as well as fostering a more integrated, transparent and efficient European financial market that aligns with sustainability practices, BETTER FINANCE continues to contribute to the ongoing policy discussions shaping the future of the Savings and Investment Union.

Ignites Europe - the specialised news service from the Financial Times tailored for the European asset management industry -  featured BETTER FINANCE’s advocacy for the equal treatment of PEPP investors. In the article, BETTER FINANCE’s position paper was cited, underlining the necessity of ensuring a competitive and transparent PEPP framework to stimulate retirement savings across the Union, thereby supporting the broader objectives of the Savings and Investment Union.

In a further article published by Ignites Europe discussing the European Commission's action plan for establishing the Savings and Investment Union, experts expressed their concerns that many Member States will not readily accept the plan. Echoing concerns previously raised by BETTER FINANCE, the reactions highlight the need for genuinely investor-centric solutions that enhance trust and participation in EU capital markets.

At the same time, POLITICO Europe reported on the Commission's intensifying efforts to tackle the vested interests and fragmented national policies that are blocking the development of a truly integrated Capital Markets Union in the European Union. They cited BETTER FINANCE's warnings regarding the detrimental effects of inducements in retail financial services. BETTER FINANCE underlined that such practices could create conflicts of interest, leading to the mis-selling of financial products, suboptimal asset allocation, and poor investment performance, thereby undermining investor trust in EU capital markets​.

Additionally, Le Soir, the leading Belgian French-speaking media outlet, published two articles addressing the EU’s recent initiatives on sustainable finance reporting and corporate disclosures. While discussing the broader regulatory changes under the omnibus proposals, BETTER FINANCE’s concerns regarding the implications for transparency and the availability of sustainability data were reflected in the debate.

These recent media features emphasise BETTER FINANCE’s enduring commitment to advancing policies that place individual investors at the heart of the European financial system.

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