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A joint International Conference by BETTER FINANCE and CFA Institute: “Sustainable Value for Money”

November 20


Sustainable Value for Money

Joint BETTER FINANCE and CFA Institute International Conference

20 November 2019 – morning │ @ the European Parliament │ Brussels, Belgium

“Developing and promulgating a set of principles of corporate governance and stewardship that incorporate long-term and sustainable value creation and improve investor governance should be a central objective at the European level.”[1]

Sustainable finance and long-term value creation are two requisites which must go hand in hand if the current crucial challenges to mankind are to be effectively addressed. So how to get the balance right?

Besides addressing crucial environmental, social and governance issues, the concept of sustainable finance should translate into investment products that are exemplary in complying with EU investor protection and conduct of business rules. An investment product can be as ‘green’ or ‘sustainable’ as you like, individual investors as long-term and pension savers will not entrust their lifetime savings to such products if they do not address their primary need for sustainable long-term value creation. Pension adequacy is at stake and defusing the pension timebomb is also a key challenge for European citizens. To have a real impact on ESG issues, sustainable finance, its taxonomy, its benchmarks and its ecolabels must incorporate the most basic of requirements for sustainable finance such as fair, transparent, clear and non-misleading investor information. The trust of EU citizens as savers and investors is at stake.

Full disclosure of all fees and other costs is more important for investors than generating returns similar to, or better than, a target benchmark[2] . Both retail and institutional investors are willing to forgo some returns in order to get total transparent services.

Whereas it is crucial for public policies to be put in place that address negative externalities, “green” investment products should not be developed at the expense of individual long-term and pension savers. If sustainable finance is to achieve what it set out to do, it should first of all ensure long-term and sustainable value creation and pension adequacy for EU Citizens as savers and investors. The sustainable investment industry needs to, at the very least, lead by example and apply ESG criteria to its own activities – especially the Governance one – and be exemplary in terms of compliance with EU consumer and investor protection rules. Ideally, an integrated and sustainable long-term horizon framework should be woven into investment management practices and be integrated in the fundamental analysis and decisions. Transparency, designing the adequate indicators and properly measure and report those, are key success factors.

[1] Interim Report, European Commission High-Level Expert Group on Sustainable Finance, July 2017, p.60

[2] The Next Generation of Trust, CFA Institute, 2018

With the support of


  • 09h30 – 10h00: Registration and Welcome Coffee
    10h00 – 10h15: Welcome Speech, Gary Baker, Managing Director, CFA Institute
    10h15 – 10h30: Opening Speech, Jonás Fernández, MEP (TBC)
    10h30 – 10h45: “10 Ideas to make Corporate Governance a Driver of a Sustainable Economy”, Olivier Boutellis-Taft, CEO, Accountancy Europe
    10h45 – 12h00: Panel Discussion – Moderator: Josina Kamerling, CFA Institute
    • Colin Mayer, Saïd Business School
    • Henrik Husman, President of Nasdaq Helsinki
    • Jeroen Bos, CFA, NN Investment Partners
    • Axel Kleinlein, President, BETTER FINANCE
    12h00 – 12h30: Coffee Break
    12h30 – 13h15: Fireside chat – Moderator: John Rega, Politico (TBC)
    • Gilles Boyer, MEP (TBC)
    • Jonás Fernández, MEP (TBC)
    • Philippe Lamberts, MEP (TBC)
    • Sirpa Pietikäinen, MEP (TBC)
    13h15 – 13h35: Keynote Speech, Martin Spolc, European Commission
    13h35 – 13h45: Conclusions, Guillaume Prache, BETTER FINANCE
    13h45 – 14h45: Standing Lunch & Reception

Free Registration

151 out of 200 available Sustainable Value for Money no fee

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November 20
Event Category:


European Parliament
Brussels, Belgium + Google Map